Blog

- By Shawn Cohen, Director of Digital Strategy

Over the last six months, we’ve talked at length about how the Coronavirus pandemic has impacted businesses in the better building and clean energy industries. We’ve explored how consumer search and purc

- by Cory Allyn, Content Writer

Ventilation isn’t the magic bullet that’s going to solve the COVID-19 pandemic and instantly make any indoor space healthy and safe for its occupants. But it’s increasingly being talked about as an important factor in r

- by Cory Allyn, Content Writer

[In the first part of our series on ventilation, Energy Circle took a look at Google Trends and paid search data to better understand how public perception around indoor air quality terms and services has changed durin

- By Shawn Cohen, Director of Digital Strategy

The Energy Circle team has had Facebook on the brain recently! Between an internal presentation by Digital Marketing Accounting Manager and our resident Facebook guru, Rob Wilbur, and a recent webinar wi

- By Shawn Cohen, Director of Digital Strategy

If you tuned in to our webinar last month, an update on “Marketing in the Era of COVID”, you may have caught one of the more important takeaways: homeowners are becoming increasingly aware of how they mig

To say COVID-19 has thrown the HVAC industry for a loop would be an understatement. Predictably, consumers are often hesitant to allow strangers into their homes these days given the risks involved. Still, as HVAC professionals we need to make money

You don’t need us to tell you: The economic impact of the COVID-19 pandemic is affecting small businesses. However, despite the negatives, there are a few positives. One is that many Americans are looking to help “support local” in any way they can,

Home performance contractors are adjusting on the fly to deal with COVID-19 related health and safety guidelines (take advantage of our coronavirus resource page here). In addition to the large number of homeowners who are wary about letting technici

Have you been daydreaming about what the world may look like, post-COVID-19, and what is going to happen after we put the Zoom Cocktail Hours to the side and resume some normalcy? So have we. However, there is an indication that the idea of “low-touc

- By Peter Troast, Founder & CEO

Whole house home performance is a hard sell. Now, thanks to COVID-19, the hurdle is raised higher: homeowners are reluctant to invite us into their homes. And, for good measure, we face an economy more uncertain than a

An excerpt from "Thermal Comfort Principles and Practical Applications for Residential Buildings" available for free from <https://www.linkedin.com/groups/13843486/>

"Zoning is both an art and science which strategically must consider the representati

We all have our eyes and ears pinned to the news headlines in relation to the COVID-19 outbreak, and it is still unclear when the HVAC, home performance, and solar industries will be able to return to “business as usual.” How is all of this time at h

Coronavirus has gripped much of the world and particularly the United States, which experts are warning could become the disease’s new epicenter.

This has prompted wide-reaching shutdowns of businesses deemed non-essential by federal and local authori

- By Cory Allyn, Energy Circle Content Writer

Energy Circle is continuing to provide information and resources to HVAC, home performance, and solar companies that are looking for suggested operating practices during and after the coronavirus/COVID-19

Most HVAC contractors know that an oversized air conditioner wastes substantial amounts of energy and money. Still, plenty of contractors, either through error or self-interest, sell oversized air conditioning systems that burden homeowners.

Because t