solar (18)

Our content series on streaming advertising continues with advice on how to integrate streaming ads into your digital marketing mix and create video and audio content aimed at attracting new customers for your HVAC, home performance, or solar busines
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Has streaming become the new “television”? Learn how 2020 affected how businesses in the HVAC, solar, and home performance industries are advertising on streaming services like YouTubeTV, Hulu, Spotify, iHeartRadio, and more. Energy Circle offers ins
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Are you up to date with the latest in local search marketing? Energy Circle shares our big takeaways from the recent 2020 Local Search Ranking Factors Report, along with seven actionable steps your HVAC, solar, or home performance company can take to
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- By Cory Allyn, Content Writer

 

Will the COVID pandemic finally end? Will Google solve their proximity bias problem? Will our Energy Circle webinar (and podcast!) host Jake Van Paepeghem be able to top his critically acclaimed performance as 2020’s w

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Are you wondering how the ITC and its recent extension will affect your solar energy company’s content marketing strategy? Energy Circle is here to help! Learn about the future of the ITC and what it means for your content marketing strategy.
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These four articles (and one podcast) will help you prepare for the end of the year when it comes to digital marketing for your home performance, solar, or HVAC business. Energy Circle is staying on top of all of the changes in the digital marketing
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- By Shawn Cohen, Director of Digital Strategy

 

Over the last six months, we’ve talked at length about how the Coronavirus pandemic has impacted businesses in the better building and clean energy industries. We’ve explored how consumer search and purc

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- By Shawn Cohen, Director of Digital Strategy

The Energy Circle team has had Facebook on the brain recently! Between an internal presentation by Digital Marketing Accounting Manager and our resident Facebook guru, Rob Wilbur, and a recent webinar wi

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You don’t need us to tell you: The economic impact of the COVID-19 pandemic is affecting small businesses. However, despite the negatives, there are a few positives. One is that many Americans are looking to help “support local” in any way they can,

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- By Peter Troast, Founder & CEO

Whole house home performance is a hard sell. Now, thanks to COVID-19, the hurdle is raised higher: homeowners are reluctant to invite us into their homes. And, for good measure, we face an economy more uncertain than a

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- By Cory Allyn, Energy Circle Content Writer

Energy Circle is continuing to provide information and resources to HVAC, home performance, and solar companies that are looking for suggested operating practices during and after the coronavirus/COVID-19

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Get your home performance, HVAC, or solar company out ahead of spreading news about COVID-19/coronavirus. In the middle of a rapidly changing situation, Energy Circle offers some suggestions for clear, transparent communication with your customers.
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Improve your local search ranking and overcome the challenges that Google creates for service area businesses. Learn more about how “proximity bias” can negatively affect a customer’s ability to find your business online, and three digital marketing
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Mikayla Elder posted a discussion in Energy Auditing Equipment for Sale, Trade or to Purchase
All prices are negotiable. All equipment is used but in good condition. Would like to sell the equipment as a bundle.Retrotec Blower Door: used, DM221 manometer, flow rings, fabric door panel, door frame case. $500   Pressure Pan and Testo IAQ…
Apr 2
Emily Ambrose posted a video
Streaming is everywhere these days, and most of us utilize one streaming service or another—whether it be Hulu or Netflix for enjoying television or movies, or Apple or Spotify for our music and podcasts. Moving into 2021, these streaming platforms…
Jan 29
Emily Ambrose posted a blog post
- By Jake VP, Energy Circle Content WriterAccording to research from Insivia, online users retain up to 95% of messages relayed by video, compared to only 10% retention when the same messaging is relayed via text. Those searching for your services…
Jan 29
Joe Hughes posted a blog post
This week we welcome Wynn L. White, PE for a discussion on managing large restoration and remediation projects particularly after hurricanes and water damage events. Wynn is a second generation civil engineer who got his start working for his…
Jan 28
John L Jorge posted photos
Jan 28
John L Jorge posted a video
Jan 28
Matt Hoots’s video was featured
We decided to talk about our myth-busting to the kitchen this week.Instead of busting 1 myth, we decided to BUST 2 of them!Myth 1: "A Watched Pot Never Boils"Myth 2: You cannot touch the surface of a cooktop right after cooking without…
Jan 28
Building Performance Association’s blog post was featured
Macie Melendez, Editor in Chief, Building Performance eJournal
 

The Building Performance Association is proud to announce our new online platform, BPA Connections. Many months in the making, this new website is the home of BPA members,…
Jan 28
Building Performance Association’s blog post was featured
Macie Melendez, Editor in Chief, Building Performance eJournal
 

The Building Performance Association is proud to announce our new online platform, BPA Connections. Many months in the making, this new website is the home of BPA members,…
Jan 28
Building Performance Association posted a discussion
The agenda for the 2021 National Home Performance Conference & Trade Show has been released!
Check out the educational programming we have planned with 14 tracks and 120+ sessions and workshops. The agenda includes both virtual and in-person…
Jan 28
Building Performance Association posted a discussion
 
BPA is offering scholarships for the 2021 National Home Performance Conference for those who qualify. Fill out our application form linked below to be considered for a scholarship. The deadline for submissions is March 1.
 …
Jan 28
Joe Hughes’s blog post was featured
This week we welcome back one of our favorite medical contributors and epidemiology of infectious disease expert, Dr. Alan P. Zelicoff MD. Dr. Zelicoff has been educating the IAQ Radio+ audience about biological weapons and infectious diseases since…
Jan 28
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